The reception to this game has been entertaining and I hope it translates to the game itself actually being decent. It'd be a shame if it turned out to be mediocre and wastes the potential this has.
Whether or not it'll be better than Smash, I think as long as it's a Nick version that doesn't suck it'll be enough to satisfy everyone.
I personally don't recognize any of these company names and find it curious this needed to be exclusively announced by IGN... To me that might suggest the names involved aren't particularly notable enough to be made as a selling point, so that's something I'm a little wary about.
Fall 2021 is only a few months from now so it'd be nice if the pre-release period could have its own hype cycle too, with character reveals and such.